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LinkedIn is hands down the best platform for B2B leads, bar none. If you are not using LinkedIn to generate hundreds of leads for your business per month you are leaving money on the table. LinkedIn is becoming an increasingly popular platform for users to consume valuable content from high authority figures. You can use LinkedIn to see what other successful people in your niche are up to and what topics are trending in your industry today . For lead generation agencies like Leads Incoming, LinkedIn gives us the ability to target your dream clients by industry, niche, job title, company size, activity. For instance we can target CEOs, owners or other decision maker titles that have actively posted on LinkedIn in the last 30 days. We can then use our proprietary lead generation software to message, email, inmail or target with ads for your business services. We can all agree LinkedIn is the platform of choice if your goal is to generate higher quality B2B leads, but not all strategies are created equal. Here, I want to share about LinkedIn Lead Generation Strategies for Lead Gen Ads as well as organic leads, and also share a few recommended tips for you to optimize your lead flow.

If you’ve worked in real estate for more than thirty seconds, you’ve probably come to the (painful) realization that 1. you NEED seller leads to become a top producer, and 2. finding and converting seller leads is hard work. First, you need to have a thick skin to handle rejection after rejection. Then, once you get your foot in the door, you’re going to need a rock-solid listing presentation if you want even a slight chance of getting the listing. Even for experienced agents with a few dozen sales under their belt, getting seller leads can be an uphill battle. Getting good seller leads is even more difficult. In order to make your transition from buyer’s agent to listing agent a little bit smoother, we put together a list of 11 foolproof ways to get real estate seller leads in 2020. We also worked with our friends at global luxury brokerage Douglas Elliman to get more tips on becoming a listing agent. Here are eleven ways to get more real estate seller leads:

With fluctuating interest rates impacting loan volume, lending competition is more fierce than ever before. According to a study conducted by National Mortgage News, 30 percent of lenders will shift their investments to respond to industry pressures within the next three years. And that’s why it’s increasingly important to spend your marketing dollars wisely to locate, attain, and retain actionable customers—before the competition. Here are a few ways you can do exactly that: Invest in social media. In the social media age, it’s imperative to have a social strategy as an LO. In 2019, 72 percent of American adults use Facebook. This is why it’s important to determine who your audience is and what type of distribution methods are right for you. You can leverage paid social media through sponsored ads and boosted posts. These ads can be used to retarget consumers who have already visited your site, or follow other pages like yours. However, lenders might be quick to assume that churning out paid Facebook ads will always maximize their ROI. It’s not for everyone, though. If you’ve got a tight marketing budget, it might make more sense to stick with organic social media to generate mortgage leads

What's your goal? More buyer leads, more listing appointments, better brand recognition and market share? No matter which of these you've set your sights on, there's one sure-fire way to help with each of these: listings. In addition to generating new real estate buyer and seller leads, listings also offer the opportunity to showcase your brand and expertise with valuable, relevant content. So if you believe that More Listings = More Leads and you want more of both, you're in the right place. Read on for 19 strategies to generate listings from your past clients, sphere of influence, cold leads, and more. Call your past clients and sphere to share some good news Let’s start with a big one: this tip can help you with every single person in your database (and ones who aren’t even in there yet). Bring value to the table right away with an interesting stat about the housing market. Here’s a great one to start, with a great angle built into it: The value of the US Housing Market increased by $1.9 trillion in 2018. That's a 6.2% increase!  Want to know how much your house’s value went up as part of it? You know your market better than we do, so if you’ve got a more interesting or relevant stat about your area, lead with that. Regardless, find an appropriate angle to pair with your stat and you’ll start having better conversations that lead to more listings.